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Realtime
customer data platform

Unify, segment & activate your audience in real-time to drive meaningful engagement

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Our Customers

Leading retailers and brands across the globe have grown their revenue with Algonomy’s Real-time CDP.

Deploy Real-time CDP to Elevate Customer Experiences

From customer data onboarding to audience activation, do it all yourself with Algonomy’s marketer-friendly CDP.

Streaming Data Ingestion

Mobile App

Website

POS

CRM

Email

Transactions

Loyalty

Real-time Customer Profiles

Unified Customer View

Deduplication

Data Enrichment

Identity Resolution

Audience Manager

Audience Discovery

Audience Exploration

Dynamic Segments

Leverage Actionable Algorithms for Real-time Activation & Personalized Engagement

Robust Data Management

Remove data silos, unify customer data using deterministic and probabilistic matching to build a single comprehensive view. Capture first, second, and third-party data in real-time and batch for activation at scale.

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Real-time Customer Profiles

Capture behavioral data in real-time for both known and unknown customers. Enable identity resolution by stitching together known and unknown identities, and activate intelligent audiences to drive meaningful engagement in the moment.

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Easy-to-use Audience Manager

Continually discover, understand, and modify audience segments to enable better targeting. Leverage pre-built, automated segments to activate audiences as is or modify for specific use cases such as churn, cart abandonment, etc. in real-time using an intuitive UI.

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An Ecosystem of Connectors for Every Data Source

Eliminate data silos with out-of-the-box batch and real-time integration that seamlessly centralizes data from any online or offline data store and helps activate audience to automation and orchestration systems.

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Supercharge Personalization with Contextually Relevant In-the-moment Connect

Leverage our campaign CDP to understand intent and create connected experiences.
Drive Relevancy and Loyalty Up

Understand customers as individuals and make relevant, personalized cross-sell and upsell recommendations to improve conversions and loyalty.

Reduce IT Dependency with Marketer-friendly UI

From drag-and-drop data onboarding, simple click-and-select segment creation to real-time audience activation, Algonomy’s Real-time CDP is purpose-built for marketers to self-serve.

Leverage Sophisticated AI to Scale Impact

Achieve better targeting and scale your marketing campaigns with AI-powered audience segments activated in real time.

Accelerate Time to Value with Made-for-Retail CDP

Data structures, AI algorithms, pre-built models, and connectors are built to support fashion, grocery, D2C, and QSR use cases, thereby reducing time to deploy and enabling faster and higher ROI.

Take Control of Your Data Governance

Ensure compliance with GDPR and CCPA. Algonomy’s CDP was built from the ground up to manage customer behavioral and personal data responsibly.

Learn more about Algonomy’s Real-time CDP
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Draw Inspiration From Our CDP Resources

Explore our CDP resources — best practices, case studies, videos, and more — to stay ahead of the curve.

Other Digital Retail Solutions

Explore solutions from our end-to-end personalization, merchandising, and supplier management software.

Commerce Personalization

Commerce Personalization

Personalize the touchpoints of search, browse, product recommendations, and content to improve conversions, basket size, and digital revenue.

Personalized Marketing

Personalized Marketing

Activate life-stage marketing campaigns and personalized interactions to boost engagement, sales, and customer lifetime value.

Personalized Marketing

Merchandise Analytics

Merchandise Analytics

Align demand and supply, automate key processes, and get prescriptive recommendations to improve retail decisions and drive profitable sales and growth.

Supplier Collaboration

Supplier Collaboration

Collaborate with vendors seamlessly through a self-service platform and build an agile, intelligent supplier network.

Personalize the touchpoints of search, browse, product recommendations, and content to improve conversions, basket size, and digital revenue.

Learn More >

Activate life-stage marketing campaigns and personalized interactions to boost engagement, sales, and customer lifetime value.

Learn More >

Align demand and supply, automate key processes, and get prescriptive recommendations to improve retail decisions and drive profitable sales and growth.

Learn More >

Collaborate with vendors seamlessly through a self-service platform and build an agile, intelligent supplier network.

Learn More >

Why Digital Leaders Choose Algonomy CDP

Order Right is an industry-first, AI-infused replenishment solution

Real-time activation

Real-time activation of audience micro-segmented for contextual journey-based engagement through our orchestration tool

Retail AI
Focus

Retail AI Focus with industry-specific measures delivering faster time to value

Marketer-friendly UX

Marketer-friendly UX from data onboarding to segment creation and activation, reducing IT dependency and improving marketing productivity

Personalized Activation

Personalized Activation for contextually relevant, real-time engagement across all touchpoints

What Leading Brands Say About Algonomy’s CDP

Particle element
Upfront deployment costs and long timeframes have been barriers to implementing customer analytics solutions. Algonomy’s pre-built solutions for the retail industry and prescriptive analytics ensured quick time-to-value for rue21 and helped us gain performance improvements that would have been otherwise inaccessible.

Dr. Mark Chrystal

Chief Analytics Officer
With Algonomy Customer Data Platform and Marketing Automation implementation, we are able to better understand our customers and their shopping journeys in fashion. This enables us to easily build micro-segments and create targeted propositions. The product capabilities helps us get real-time response from various channels, so we can be agile, and send personalized communications to every customer. Right from onboarding to widespread adoption of advanced analytics, Algonomy has been with Future Group to ensure we succeed.

Jitendra Kanojia

Head of Omnichannel and Customer Engagement
Our partnership with Algonomy and their use of customer data and analytics solution to power digital engagement and personalization platform, has helped us deliver the kind of contextualized digital experiences and interactions that consumers are expecting from their brands of choice. Most importantly, we are seeing these efforts translate into incremental sales and profits for our retail clients. At the end of the day, that’s what it's all about.

Randy Crimmins

Chief Strategy Officer

“Our partnership with Algonomy and their use of customer data and analytics solution to power digital engagement and personalization platform, has helped us deliver the kind of contextualized digital experiences and interactions that consumers are expecting from their brands of choice. Most importantly, we are seeing these efforts translate into incremental sales and profits for our retail clients. At the end of the day, that’s what it's all about.”
Chief Strategy Officer
Randy Crimmins
Chief Strategy Officer

“Upfront deployment costs and long timeframes have been barriers to implementing customer analytics solutions. Algonomy’s pre-built solutions for the retail industry and prescriptive analytics ensured quick time-to-value for rue21 and helped us gain performance improvements that would have been otherwise inaccessible.”
Chief Analytics Officer
Dr. Mark Chrystal
Chief Analytics Officer

“With Algonomy Customer Data Platform and Marketing Automation implementation, we are able to better understand our customers and their shopping journeys in fashion. This enables us to easily build micro-segments and create targeted propositions. The product capabilities helps us get real-time response from various channels, so we can be agile, and send personalized communications to every customer. Right from onboarding to widespread adoption of advanced analytics, Algonomy has been with Future Group to ensure we succeed.”
Head of Omnichannel and Customer Engagement
Jitendra Kanojia
Head of Omnichannel and Customer Engagement

A CDP is no longer just a nice-to-have. It enables individualized engagement that every consumer expects today.

Get in touch with our CDP experts to learn more.

Benefit from the Only Real-time CDP for Retailers

FAQs

Algonomy’s real-time CDP solves a wide range of marketing challenges including:
  • Disjointed messages and lack of personalization
  • Broken customer journeys
  • Low response rates from campaigns
  • Missed cross and upsell opportunities
  • Inability to scale the customer base
  • Inability to control churn
  • Data security and privacy issues
  • Unified Profile: Real-time user profiles, continuous customer identity enhancement, real-time cross-channel profile updates, unstructured data ingestion, etc.
  • Digital Advertising: Custom audience using Criteo for digital ads, etc.
  • Outbound Marketing: Transaction communication on WhatsApp, email, and more.
  • Analytics and Insights: Arrest churn through proactive action, customer acquisition with lookalike profiles, market basket analysis for relevant offers, etc.
  • Customer Experience: Personalized contact center interactions, real-time personalization at POS, real-time intervention to prevent loss of sale, guided shopping experience with a chatbot, etc.
  • Measurement: Universal Control Group to measure campaign effectiveness, stratified sampling for experimentation, etc.

FAQs

Algonomy’s real-time CDP solves a wide range of marketing challenges including:
  • Disjointed messages and lack of personalization
  • Broken customer journeys
  • Low response rates from campaigns
  • Missed cross and upsell opportunities
  • Inability to scale the customer base
  • Inability to control churn
  • Data security and privacy issues
  • Unified Profile: Real-time user profiles, continuous customer identity enhancement, real-time cross-channel profile updates, unstructured data ingestion, etc.
  • Digital Advertising: Custom audience using Criteo for digital ads, etc.
  • Outbound Marketing: Transaction communication on WhatsApp, email, and more.
  • Analytics and Insights: Arrest churn through proactive action, customer acquisition with lookalike profiles, market basket analysis for relevant offers, etc.
  • Customer Experience: Personalized contact center interactions, real-time personalization at POS, real-time intervention to prevent loss of sale, guided shopping experience with a chatbot, etc.
  • Measurement: Universal Control Group to measure campaign effectiveness, stratified sampling for experimentation, etc.
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Customer Data Platform (CDP)